tag:blogger.com,1999:blog-8125354955146250762.post3195975311067573607..comments2024-02-20T16:10:31.948-07:00Comments on First Nerve: Vox PerfumistiAvery Gilberthttp://www.blogger.com/profile/18104017679971839738noreply@blogger.comBlogger2125tag:blogger.com,1999:blog-8125354955146250762.post-50664813725402217342009-08-28T06:20:29.943-07:002009-08-28T06:20:29.943-07:00Hands down. Dr. Gilbert.Hands down. Dr. Gilbert.Anonymoushttps://www.blogger.com/profile/15152242656665131317noreply@blogger.comtag:blogger.com,1999:blog-8125354955146250762.post-50177198035822586282009-08-26T18:44:27.583-07:002009-08-26T18:44:27.583-07:00Excellent and concise article (maybe excellent pre...Excellent and concise article (maybe excellent precisely *because* it's so concise and to the point).<br /><br />I like that you were able to get right to the core of what has been wrong with fragrance marketing for decades -- lots and lots of words and pictures with next to no genuinely useful information. The multi-million dollar, exotic locale commercials are even worse. <br /><br />Swinging the other way, my eyes glaze over when people like Chandler Burr or Luca Turin start rattling off strings of molecules as if there's any meaning to be found there. <br /><br />There has to be a middle ground.<br /><br />"The customer sniffs but fails to find St. Barts."<br /><br />Heh.Nathan Branchhttp://www.nathanbranch.comnoreply@blogger.com