Sunday, May 9, 2010

SWI: Wilting of the April Bloom?

The Solo Blog Index
Close: 91
Change: -5 
Big movers:  GrainDeMusc +31%, Vetivresse +24%,  Ayalasmellyblog +5%, 1000Fragrances +8%, MaisQuePerfume +5%, IndiePerfumes -44%, PinkManhattan -20%,  AnyasGarden -15%,  BitterGraceNotes -11%,    SorceryOfScent -5%

The Team Blog Index
Close: 116
Change: +5 
Big movers: PerfumeDaRosaNegra +9%, ISmellThereforeIam +5%, PerfumePosse -5%

The Corporate & Community Site Index
Close: 20 
Change: -36 
Big movers: TheDryDown -34%, Sniffapalooza -7%

The Corporate & Community Site Index plunged 36 points to its second lowest all-time level, led by a precipitous drop at TheDryDown. Sniffapalooza gave back some of last week’s big gain. Is it over-reading the tea leaves to note that the CCSI’s rise and fall coincides with the launch-happy, Spring Fling month of April?

The Solo Blog Index slid another five points after dropping seven last week. Vetivresse was up big time for no discernible reason; no new content since January 20. A month-long posting gap in March/April may be behind the continuing slide at IndiePerfumes.  BoisDeJasmin, KatiePuckrikSmells and FirstNerve all registered double-digit declines.

The Team Blog Index continued its long-term steady-as-she-goes trend with a five point gain that took back three weeks of tiny declines.

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