Two of our favorite topics at here at FirstNerve are mammaries and perfume technology. Barbara Herman at Yesterday’s Perfume spent some time in the New York Public Library recently and came up with an historical nugget that combines both enthusiasms. Check out the Bou-K-Bra from a 1948 issue of Vogue.
Feeling inspired, we dug around a bit in the U.S. Patent and Trademark Office databases. Back in 1922 the Kabo Corset Company of Chicago trademarked the name “Flatter-U” for corsets and brassieres. It doesn’t look like they tried to trademark Bou-K-Bra, and if they filed for a patent on the invention it wasn’t granted.